Ivana is a fearless leader. OK, she's got fears like we all do, but nothing that ever held her back once she set her heart on something. When it comes to marketing strategy, web development and online strategies, Ivana has been there and done that.
Since finishing university with BBA and major in marketing, SFU, Ivana evolved with the discipline as it advanced from traditional business case analysis and print culter (advertising, collateral, direct mail) to what's-new-this-week in online, e-commerce and social media. She has worked for big names such as Electronic Arts and Telus as well as other companies that were leaders in their industries, but less well known: NICE, Chancery Software, Coastal Contacts. And she added more initials to her name (Industry Executive MBA, Stanford) and won Marketer of the Year Award at Telus.
Her analytical eye and ceaseless curiosity always have her wanting to do things in a new way and to come up with new solutions. She is happiest when creating marketing solutions with a distinct flavour that's just right for each client. And more important––having fun along the way. Whatever Ivana pursues, she does with passion, balanced with practicality.
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